* Best practices and considerations for effective mobile learning
* Enhancing performance support through job aids, checklists, surveys, and more
* Mobile case studies and lessons learned
* Tools (Hot Lava Mobile) & considerations for developing, deploying, and tracking mobile applications.

Register Today and receive a free software download! All registrants will receive the Hot Lava Mobile Desktop Authoring Component

Event Information:

Date and Time: August 11^th, 2:30 pm GMT (Europe)

August 13^th, 1:30 pm EDT (North America)

Duration: 1 Hour

Presented by OutStart

At OutStart, we’re out to solve a big problem. Most organizations posses a wealth of underutilized collective intelligence around their products, services, and processes. This underutilization negatively impacts employees, customers, and partners, costing precious time and money while hindering performance. Said simply, “what your people don’t know will hurt you.”

OutStart’s social business software and learning systems act like a lifeline: connecting people to the know-how, creativity, and learning they require to be efficient, effective, and agile.

OutStart has offices throughout Europe and North America and can be found on the web at http://www.outstart.com

“Increasingly, we’ve seen customers express keen interest in mobile pilots and applications,” said Zarrabian.  “We identified Hot Lava Software as the leader in both mobile technology and, with over 1,000,000 registered users, customer implementations. Merging with Hot Lava enables us to leap far ahead of our industry in support of mobile requirements.”

OutStart will make use of Hot Lava’s patent-pending technology to develop, deliver and track mobile content for everything from product training to assessments, surveys, job aids and checklists.  OutStart plans to incorporate Hot Lava Mobile capabilities in its social business software and learning systems as well as offer Hot Lava Mobile as a stand-alone solution.

Three things make Hot Lava Mobile unique.  First, developers can rapidly create content once that will then run on virtually any type of mobile device.  Hot Lava Mobile will automatically adjust the content to best display on the vast array of mobile devices in use today.  Second, Hot Lava applications can be deployed via WAP or downloaded directly to the mobile device.  And third, Hot Lava Mobile tracks usage of mobile content and automatically fires off immediate feedback to managers, system administrators and applications, such as learning management systems.

“From executives to yak herders, mobile devices are in the hands of billions of people around the globe,” said Bob Sanregret, CEO of Hot Lava Software.  “If forced to choose, people would rather leave their house without their car keys than without their mobile device.  Mobile applications have tremendous reach and a vast array of uses; we developed Hot Lava Mobile to serve this incredible market.

“Merging with OutStart provides Hot Lava with additional resources and a link to OutStart customers who will enable us to better take advantage of the incredible potential that mobile offers,” added Sanregret.

Hot Lava Mobile’s Key Components:

• Hot Lava Mobile Desktop Authoring
  -An easy-to-use desktop authoring tool for building content once for deployment across 98 percent of all mobile phones.
• Hot Lava Mobile Delivery and Tracking
  -Delivers content via WAP or directly to mobile devices.
  -Automatically tracks: who accesses mobile content; how often they access the content; a learner’s ID; and, the scores from surveys and quizzes thus providing feedback to an instructor, learner or even a learning management system.

To see OutStart Hot Lava Mobile in action, take a survey now from your mobile device. Go to http://goalwap.com.

[1]On September 25, 2008, International Telecommunication Union Secretary-General Hamadoun Touré announced in New York that worldwide mobile cellular subscribers are likely to reach the 4 billion mark before the end of 2008.

About OutStart

At OutStart, we’re out to solve a big problem.

Most organizations posses a wealth of underutilized collective intelligence around their products, services, and processes.  This underutilization negatively impacts employees, customers, and partners, costing precious time and money while hindering performance.  Said simply, “what your people don’t know will hurt you.”

OutStart’s social business software and learning systems act like a lifeline:  connecting people to the know-how, creativity, and learning they require to be efficient, effective, and agile.

Since its inception in 1999, and backed by leading venture capital firms, OutStart has matured into a profitable and rapidly growing company with an impressive range of customers who are surpassing expectations and delivering exceptional business results.  The company is honored to have customers like Autodesk, BB&T, Boeing Company, BT, CVS Caremark, DIRECTV, EDS, Internal Revenue Service, Lufthansa, McDonald’s, MetLife, Prudential, TiVo, Australian Defence Force, U.S. Navy, UK Ministry of Defence, Verizon Wireless, and Yum! Brands.

Media Contacts:

Bill Perry
MARCH 24 Media LLC
614 975 7538
bperry@march24media.com
http://www.outstart.com

Kerri Renshaw
OutStart
617-897-6800
krenshaw@outstart.com
http://www.outstart.com

Mobile Learning or m-Learning is to 2009 what eLearning was to 1999. Listen to presentations which identify who today’s mobile learner is, lessons learned in the development of courseware for executives delivered to their mobile devices, and how one project proved successful in reaching over 116,000 users in over 114 countries to demonstrate the potential for delivering STEM education to hundreds of thousands—even millions—of people, via their mobile phones.

“The addition of wireless technologies, mobile devices, PDAs, PocketPCs and smartphones has changed the way people work and communicate. Mobile technologies are changing the way we do business, training and learning,” says Bob Sanregret, CEO, Hot Lava Software, Inc. “Technology experts are continuing to push the mobile e-learning envelope, by thinking outside the box. We are honored and excited, both, to be a part of this conference, and to share our cutting-edge, mobile e-learning knowledge.”

Some of the key topics presented in the Mobile Computing sessions will be: Sports Bytes Delivers STEM Content to Mobile Phones Worldwide being presented by Dr. Heather Katz; Corporate Mobile Learning – “A View from the Field” being presented by Hot Lava Software along with Alcatel-Lucent; and The Future of Mobile Learning: a panel discussion by experts in the area of mobile learning, mobile testing and mobile surveys. For a complete listing of speakers, please visit http://salt.org/grid.asp?Show=Speaker

Hot Lava Software will also be hosting a Mobile e-Learning (bring your own laptop) Hands-on Workshop Tuesday, February 17 from 1:30 – 5:00. The tutorial will focus on all aspects of mobile e-learning from designing to tracking. Participants will use the latest in tools and solutions to design, create, publish and deploy mobile learning to phones and PDAs.

For more information about this conference, visit: http://www.salt.org

Contact: Bob Sanregret, CEO Hot Lava Software bobs@hotlavasoftware.com
+1 (540) 428-2988
http://www.hotlavasoftware.com

Carrie Janssen
carrie@salt.org
+1 (540) 347-0055
http://www.salt.org

Barbara Walls, Administrative and Marketing Assistant
Hot Lava Software
barbaraw@hotlavasoftware.com
+1 (540) 428-2988

http://www.hotlavasoftware.com

Hot Lava Software is also excited to introduce their new release of Learning Mobile Author 4.4. To download the new and updated leading mobile authoring tool visit www.hotlavasoftware.com and start your free trial.

With all these updates Hot Lava Software hopes to be able to serve its customers better and more efficiently. Take this opportunity to check out Hot Lava Software.

About Hot Lava Software

Hot Lava Software, Inc TM is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Hot Lava Software anticipated the need for mobile content in the form of learning, reference, testing and job aids to support a growing remote and field workforce. Using Hot Lava Software’s content development and publishing system (LMA) integrated with the Hot Lava mobile delivery and tracking system (MDTS) your organization will have the tools and knowledge needed to launch and track mobile initiatives faster and more cost effectively than you would have ever imagined. Hot Lava Software TM provides mobile content solutions and a mobile content design, authoring and publishing solution to Corporations, Governments and Universities around the World.

Haymarket, VA (December 19, 2008) – Hot Lava Software, Inc. ^TM (Hot Lava), the leading mobile authoring and m-learning publishing provider, is excited and pleased to announce their newest release of Learning Mobile Author ^TM (LMA) development and delivery suite and the Hot Lava Mobile Delivery and Tracking System ^TM (MDTS). This latest version of Hot Lava Software’s authoring toolkit is scheduled to be released on January 10, 2009.

“With the ever growing need for diverse ways to ensure that learning can be readily available anywhere, anytime, making courses and training available through mobile access is now a huge necessity and very much in demand.” said Bob Sanregret, CEO, Hot Lava Software, Inc. “We are extremely committed to ensuring that our mobile authoring toolkit meets these demands. It is exigent that on-demand access to all learning materials be available for companies who wish to integrate mobile technology.”

The new LMA4.4 ^TM Release features several new authoring tool enhancement options within the LMA software and MDTS, including:  image as an answer (with audio option) for test, quiz and survey; custom icon for Java files (all Phones) and .exe files (WM/PPC); background images for modules to allow you to pick a wallpaper background style; allow custom working for table of contents (edit word content); survey, test and quiz tables enhanced; auto play audio and video in wap, java and. exe. This toolkit allows rapid creation and deployment of mobile content to multiple devices such as PocketPC, Windows Mobile, BlackBerry, Nokia, PalmOS, mobile phones, smart phones and the desktop.

About Hot Lava Software

Hot Lava Software, Inc ^TM is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Hot Lava Software anticipated the need for mobile content in the form of learning, reference, testing and job aids to support a growing remote and field workforce. Using Hot Lava Software’s content development and publishing system (LMA) integrated with the Hot Lava mobile delivery and tracking system (MDTS) your organization will have the tools and knowledge needed to launch and track mobile initiatives faster and more cost effectively than you would have ever imagined. Hot Lava Software ^TM provides mobile content solutions and a mobile content design, authoring and publishing solution to Corporations, Governments and Universities around the World.

Contact:

Bob Sanregret, CEO, Hot Lava
bobs@hotlavasoftware.com
+1 (703) 754-1218

http://www.hotlavasoftware.com/

***

Barbara Walls, Admin and Marketing Assistant, Hot Lava

barbaraw@hotlavasoftware.com

+1 (540) 428-2988

http://www.hotlavasoftware.com/

Just type “Hot Lava Software” in the search bar on your Facebook.com page; Hot Lava Software’s product page will appear first on the search results. Click “BECOME A FAN” and you can now access updates and information on Hot Lava Software while participating in discussions and wall conversations to get your voice heard on matters of mobile learning technology!

About Hot Lava Software, Inc.

Hot Lava Software, Inc. is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Using Hot Lava Software’s content development and publishing system (LMA) integrated with the Hot Lava Mobile Delivery and Tracking SystemTM (MDTS) allows organizations to have the tools and knowledge needed to launch and track mobile initiatives faster, with more cost efficiency. Hot Lava Software provides mobile content solutions and design, as well as authoring and publishing solutions to corporations, governments and universities around the world. More information is available at www.hotlavasoftware.com.

For Immediate Release

Contacts:

Leo Png, CEOlution Alliance Pte Ltd.
leo@ceolution.com
+65 222 2284 

Barbara Walls, Hot Lava Software, Inc.
barbaraw@hotlavasoftware.com
540-428-2988 

Singapore – December 11, 2008.   High interaction and group participation is in the palm of their hands.  Each team is given 3 hours to complete their quest.  All teams have to plan, decide, organize and navigate to prominent landmarks in the WW2 sites to find the answers, seize a token or perform an activity as stipulated in the mobile device to accumulate their points.

On arrival at the site, the GPS Pocket PC would trigger a matching site picture to affirm that they are on the right location.  Participants then choose to read the text, watch a short video-clip, enjoy a sight and sound presentation for the clues or proceed to seize a token, perform an activity or answer all the questions specified.  Answers to the questions could be found on-site or embedded within the mobile device. 

Visitors will be able to embark on a self-guided journey to explore the cause and impact of the Fall of Fortress Singapore in WW2; and to learn valuable historical, leadership and strategic lessons from our traumatic past as part of the larger National Education and Total Defense thrust.

About Hot Lava Software, Inc.

Hot Lava Software, Inc. is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Using Hot Lava Software’s content development and publishing system (LMA) integrated with the Hot Lava Mobile Delivery and Tracking System^TM (MDTS) allows organizations to have the tools and knowledge needed to launch and track mobile initiatives faster, with more cost efficiency. Hot Lava Software provides mobile content solutions and design, as well as authoring and publishing solutions to corporations, governments and universities around the world. More information is available at www.hotlavasoftware.com.

About CEOlution Alliance Pte Ltd.

CEOlution was established in 2001 and its core business is in Corporate Training in the area of Sales & Marketing, Leadership, Change Management and CEO coaching.  More information is available at http://www.ceolution.com.  

NEWS RELEASE

For Immediate Release

Contacts:

Joy Torchia, Ewing Marion Kauffman Foundation
816-932-1045

Heather A. Katz, Ph.D., Hot Lava Software, Inc.
540-428-2988

Barbara Walls, Hot Lava Software, Inc.
540-428-2988

WASHINGTON, DC (August 27, 2008)—On July 1, 2008, kajeet, the Ewing Marion Kauffman Foundation, and Hot Lava Software, Inc. began to impact the way that youth learn about science, technology, engineering, and mathematics (STEM). The Sports Bytes Competition allows youth to learn about the science behind sports via their mobile phones. Sports Bytes focuses on popular sports through “brain-teaser” questions that allow users to relate STEM concepts to real world contexts. Questions involving baseball will challenge the user to determine whether a professional batter can decide to swing literally in a blink of an eye. Other featured sports are soccer, cycling, and swimming, which provide practical application to STEM concepts.

kajeet is the only pay-as-you-go cell phone service that puts kids first while simultaneously empowering them and keeping them safe—facilitating them to respond with confidence to what’s happening in their world. “We are capitalizing on young fans’ love for cell phones by using them as a learning tool,” said Merrilea J. Mayo, Ph.D., Director, Future of Learning Initiatives for the Ewing Marion Kauffman Foundation. “This new competition allows us to reach and inspire kids in a unique way. Our hope is that they learn how exciting science can be and potentially explore a career in the field.”

Powered by Hot Lava Software’s Mobile Delivery and Tracking System (MDTS), kajeet users can access Sports Bytes from their kajeet phone deck menu.  After answering a STEM question they are rewarded with free Sports Bytes themed wallpapers for their mobile phones.

Since July 1, 2008, the global Sports Bytes Competition has gone beyond kajeet users to engage thousands of people within Africa,  Asia, Europe and North America. As of August 15, the promotion has over 130,000 registered users and over 40,000 users who have answered one or more questions about the science behind sports.  

To participate in the Sports Bytes Competition right now, text sport to 83960 or text your answer to the question below to 83960.

A pro batter decides to swing in a blink of an eye?

• Text “sporta” for TRUE to 83960
• Text “sportb” for FALSE to 83960
• Or click here to enter your response

About Hot Lava Software, Inc.

Hot Lava Software, Inc. is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Using Hot Lava Software’s content development and publishing system (LMA) integrated with the Hot Lava Mobile Delivery and Tracking System^TM (MDTS) allows organizations to have the tools and knowledge needed to launch and track mobile initiatives faster, with more cost efficiency. Hot Lava Software provides mobile content solutions and design, as well as authoring and publishing solutions to corporations, governments and universities around the world. More information is available at www.hotlavasoftware.com.

About the Ewing Marion Kauffman Foundation

The Ewing Marion Kauffman Foundation is a private nonpartisan foundation that works to harness the power of entrepreneurship and innovation to grow economies and improve human welfare. Through its research and other initiatives, the Kauffman Foundation aims to open young people’s eyes to the possibility of entrepreneurship, promote entrepreneurship education, raise awareness of entrepreneurship-friendly policies, and find alternative pathways for the commercialization of new knowledge and technologies. It also works to prepare students to be innovators, entrepreneurs and skilled workers in the 21st century economy through initiatives designed to improve learning in math, engineering, science and technology. Founded by the late entrepreneur and philanthropist, Ewing Marion Kauffman, the Foundation is based in Kansas City, Mo.  More information is available at www.kauffman.org.  

For Immediate Release 

Contacts:

Joy Torchia, Ewing Marion Kauffman Foundation

816-932-1045

Heather A. Katz, Ph.D., Hot Lava Software, Inc.

540-428-2988

Barbara Walls, Hot Lava Software, Inc.

540-428-2988

WASHINGTON, DC (August 7, 2008)—Beginning July 1, 2008, the Ewing Marion Kauffman Foundation and Hot Lava Software, Inc. have impacted the way fans learn about sports. The Sports Bytes Competition is a promotion that tests fans’ knowledge of the science behind sports via their mobile phones. Throughout the month of July, the promotion has engaged thousands of users in 6 different cities around the USA as well as dozens of countries around the world. As of August 1st, the promotion has over 100,000 registered users and over 30,000 users who have answered one or more questions about the science behind sports.  

The Sports Bytes Competition is a global effort, reaching users worldwide. Hot Lava Software’s Mobile Delivery Tracking System (MDTS) has recorded users from Africa, Asia, Europe, and Canada who have participated in the promotion by learning the science behind sports. Sports Bytes focuses on popular sports through “brain-teaser” questions that allow users to relate science, technology, engineering, and mathematics (STEM) concepts to real world contexts. Questions involving baseball will challenge the user to determine whether a professional batter can decide to swing, literally, in a blink of an eye. Other featured sports are soccer, cycling and swimming, which provide practical application to STEM concepts.

During the summer months, Sports Bytes is featured live at select professional baseball clubs; the Frederick Keys, Bowie Baysox, Aberdeen IronBirds, Kansas City T-Bones, and the Delmarva Shorebirds, along with the D.C. United soccer team.  Fans who text the correct answer to the nightly question could win autographed team merchandise, food vouchers, mascot bobble-head dolls, and even the chance to throw a first pitch at a future game. Fans playing outside of the stadiums can win free downloadable wallpaper of the Baltimore Oriole’s star, Garret Olsen, for their mobile phone.

To participate in the Sports Bytes Competition right now, text your answer to the question below to 83960.

Which ball has more drag?

• Text “sporta” for rough ball to 83960
• Text “sportb” for smooth ball to 83960
• Or click here to enter your response

Participate in the global Sports Bytes Competition and join over 100,000 people worldwide who have tested their knowledge of the science behind sports!

About Hot Lava Software, Inc.

Hot Lava Software, Inc. is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Using Hot Lava Software’s content development and publishing system (LMA) integrated with the Hot Lava Mobile Delivery and Tracking System^TM (MDTS) allows organizations to have the tools and knowledge needed to launch and track mobile initiatives faster, with more cost efficiency. Hot Lava Software provides mobile content solutions and design, as well as authoring and publishing solutions to corporations, governments and universities around the world. More information is available at www.hotlavasoftware.com.

About the Ewing Marion Kauffman Foundation

The Ewing Marion Kauffman Foundation is a private nonpartisan foundation that works to harness the power of entrepreneurship and innovation to grow economies and improve human welfare. Through its research and other initiatives, the Kauffman Foundation aims to open young people’s eyes to the possibility of entrepreneurship, promote entrepreneurship education, raise awareness of entrepreneurship-friendly policies, and find alternative pathways for the commercialization of new knowledge and technologies. It also works to prepare students to be innovators, entrepreneurs and skilled workers in the 21st century economy through initiatives designed to improve learning in math, engineering, science and technology. Founded by late entrepreneur and philanthropist Ewing Marion Kauffman, the Foundation is based in Kansas City, Mo.  More information is available at www.kauffman.org.